AI Marketing Workshop: Creating Efficient Marketing Workflows
Hosted by AIIA Trainings
A one-day certificate workshop for final-year and masters marketing students: hands-on builds with n8n, Claude Code and live Search Console data.
Speaking · Workshops · Talks
Speaking and workshops
I speak and teach about technical SEO, ecommerce and automotive SEO, search in the age of AI, and building the business case for organic growth. Here is what is coming up, and how to invite me to your event.
Upcoming sessions
More sessions will be added here. Registration for each event is handled by its organiser: for this one, training@aiia.com.pk or WhatsApp +92 332 8031009.
What I talk about
Talks and workshop topics
Every session is built around real campaigns and real data, and shaped to your audience. These are the topics I am asked about most.
Technical SEO
Technical SEO that moves revenue
Crawling, indexing and site architecture, with fixes prioritised by revenue impact, not error counts.
Ecommerce
Product and category page SEO
What makes category and product pages rank, get understood and convert.
Automotive
SEO for car dealers
Content and category strategy for UK dealerships competing with the big marketplaces.
AI search
Being found in ChatGPT and Gemini
How AI answer engines find, quote and recommend pages, and what to change on yours.
AI workflows
AI workflows for SEO
What to automate with tools like Claude and n8n, and what to keep in human hands.
Content
Pain-point content strategy
Turning real buyer questions from Reddit, reviews and sales calls into content that earns trust.
Strategy
The business case for SEO
Forecasting organic growth, proving payback and getting budget signed.
Reporting
Measuring SEO properly
Choosing the few metrics your boss is actually judged on, and dropping the vanity ones.
Where I speak
Universities, teams and events
In person in the UK and Pakistan, and online anywhere.
Universities and student societiesGuest lectures, workshops and career events for marketing, business and communications students.
Company and agency teamsIn-house workshops that give a team a working method, not just slides.
Conferences and meetupsTalks, panels and fireside chats on SEO, growth and AI.
Online sessionsWebinars and live Q&A for communities and training providers.
Invite me
Want a session for your university, team or event?
Tell me about your audience and what they need, and I will shape a session to fit. Topics people ask for most:
Technical SEOEcommerce SEOAutomotive SEOSEO for AI searchAI workflowsContent strategySEO forecastingSEO reporting
This page collects no personal information. Event registration happens on each organiser's own website, which has its own privacy practices. See my Privacy Policy.